Content Marketing Specialist

Copenhagen, Denmark

“Write” with us on a journey…

At Scratcher, we’re on a mission to make interactive customer journeys an easy and accessible tool for all marketers. 

We are looking for a savvy content specialist to own and develop the content creation process for our brand. As a content specialist, you’ll be working right across the landscape – from landing pages, ads, and social, to scripts, press releases, ad copy, and blog posts. 

To thrive in this role, you will have to have a keen eye for detail and be highly creative. And you are an expert storyteller and possess excellent knowledge of consumer and content trends.

What you'll be doing:

  • Meeting with the marketing team to ideate and define content goals.
  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Developing content strategies to effectively reach the desired target audience and marketing goals.
  • Creating content for a variety of platforms including blogs, websites, and social media.
  • Proofreading and editing content before publishing.
  • Ensuring that SEO and SMO strategies are effectively implemented.
  • Managing content calendars and ensuring that the content remains consistent across all platforms.
  • Coordinating with the marketing team to ensure the timely delivery of assignments.
  • Keeping up to date with content trends, consumer preferences, and advancements in technology.

What you need to bring to the team:

  • Bachelor’s degree in literature, journalism, marketing, communications, or similar. (not a requirement)
  • Impeccable English writing skills, including correct grammar, syntax, punctuation, and spelling.
  • A minimum of two years of experience in content creation, marketing, communications, or similar.
  • Familiarity with content management systems such as WordPress, Drupal, and Joomla.
  • Excellent computer skills with MS Office and Google Suite.
  • Good knowledge of various content platforms such as social media, blogs, and print media.
  • Strong understanding of content practices such as SEO, SMO, and PPC.
  • Excellent written and verbal communication skills.
  • The ability to keep abreast of content and consumer trends and advancements in technology.

Working at

Scratcher is the leading gamification platform for marketers,  e-commerce, and businesses. 

Merchants can use our software to design, set up, and manage their interactive customer experiences. The Scratcher platform was engineered for reliability, strength, and user-friendliness, making enterprise-level technology available to businesses of all sizes.

Scratcher currently powers over 300 businesses worldwide and has executed over 5000 gamification campaigns.

Our team of 15+ employees is highly committed to making Scratcher the most user-friendly platform. We want to build a long-lasting and sustainable business. We aim to work with passionate and engaged employees.

We believe working as a team across departments creates the right culture. A culture that is required to build the work environment we have here at Scratcher. Everyone at Scratcher knows the goal, vision, and mission so that we can lift Scratcher to new heights as a team.

Scratcher is committed to creating a more diverse, equal, and inclusive workforce, building teams that represent a variety of backgrounds, perspectives, and experiences. It is a fundamental policy at Scratcher not to discriminate on any basis or characteristics and celebrate diversity. Everyone is welcome and encouraged to apply.

What we offer

  • A competitive package.
  • An exciting and motivating environment with international colleagues.
  • A vibrant scale-up culture.
  • Phone and laptop.
  • An open environment where everyone is involved.
  • For you to be part of an exciting journey in the world of gamification.

Ready to join our start-up that is ramping up to become a scale-up?

Then submit your CV and application in English by pressing the Apply button. Applications are assessed continuously, so please apply as soon as possible and no later than 15th August 2022.

If you want to know more about the position, you are welcome to connect with our Marketing Lead, Ali-Aoun Riazson on LinkedIn or send him a mail at

We’re looking to fill the position as soon as possible, so get your application in today.

We are looking forward to hearing from you 😀

If you’re searching for something else, our Careers page sums up all the job openings. Also, don’t forget to follow us on Facebook and Linkedin.

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Come join us and help us build an awesome company where we are all proud to belong.