---
title: "Customer Stories: Interactive Campaigns That Work"
description: "See how Burger King, Toyota, POWER, WWF and many others use interactive campaigns to get more sign-ups and sales."
url: https://scratcher.io/customers
language: en
---

![Wolt's summer spin the wheel campaign in the Scratcher editor](https://scratcher.io/img/containers/assets/screenshots/wolt-campaign-editor.webp/8f341ad7f3cfa83b8d73c974d72d4511/wolt-campaign-editor.webp)

Customer stories

# Real campaigns. Real results.

See what brands like yours made with Scratcher — and what it did for them.

[Book a meeting](https://scratcher.io/book-a-meeting) [Start free trial](https://platform.scratcher.io/en/register)

- ![G2: 4.7 out of 5 stars](https://scratcher.io/assets/badges/g2-rating.webp)
- ![G2: Users love us](https://scratcher.io/assets/badges/g2-users-love-us.webp)
- ![Capterra: 5 stars](https://scratcher.io/assets/badges/capterra.webp)
- ![OMR Reviews: 4.4 out of 5 stars](https://scratcher.io/assets/badges/omr-reviews.webp)

## Trusted by leading brands

![Burger King](https://scratcher.io/assets/customers/burger-king.webp)

![Starbucks](https://scratcher.io/assets/customers/starbucks.svg)

![Toyota](https://scratcher.io/assets/customers/toyota.webp)

![Siemens](https://scratcher.io/assets/customers/siemens.webp)

![Scania](https://scratcher.io/assets/customers/scania.webp)

![Swatch](https://scratcher.io/assets/customers/swatch.webp)

![Wolt](https://scratcher.io/assets/customers/wolt.webp)

![Swisscom](https://scratcher.io/assets/customers/swisscom.webp)

![OBI](https://scratcher.io/assets/customers/obi.webp)

![Migros](https://scratcher.io/assets/customers/migros.webp)

![Change Lingerie](https://scratcher.io/assets/customers/change-lingerie.webp)

![Anthon Berg](https://scratcher.io/assets/customers/anthon-berg.webp)

![WWF](https://scratcher.io/assets/customers/wwf.webp)

Real examples

## See what others have made

Real campaigns from real brands. Pick one you like — we have a template for it.

Every format, ready to goBrands use scratch cards, spin the wheel, quizzes, Christmas calendars and game pop-ups to get more sign-ups, sales and data.

Start from a proven ideaPick a campaign you like and start from a ready-made template. Add your logo, colors and prizes, and you are live in minutes.

35M+

sign-ups collected with Scratcher

35%+

survey response rate for nemlig.com

285K+

quiz and survey participations for Toyota

---

## What our customers say

As far as CPM goes, it was one of the lowest we've ever experienced. It was the first time we had something so aggressively tactical without just focusing on the product price.

Mila Hvilshøj

Head of Marketing, Burger King Denmark & Sweden

In my experience, generally over 50% of those who engage in a Scratcher game, whether they're existing customers or new leads, tend to convert within a reasonable period.

Joakim Sigvardt

Group Omnichannel Director, POWER

We created a Christmas calendar, and the conversions were higher than I've ever seen. We achieved a 130% increase in our newsletter sign-ups.

Casper Svanemose

Marketing Manager, Continental

We work with Scratcher because they are flexible and have a big focus on their customers while it's an easy platform to work around.

Alex Backer

Digital Marketing Manager, Toyota

With Scratcher, cost per lead has dropped, and volume is no longer difficult to achieve. It builds loyalty and gives customers a reason to come back.

Bettina Engel Nielsen

Marketing Consultant, EWII

Gamification in marketing has shown us that campaigns can be much more holistic than we're used to. They can raise awareness, significantly improve our metrics, and draw new users to the platform.

Niels Klevin

Marketing Manager, Wolt

A key feature of Scratcher's platform is its simple set up and its customization capability, which allows our creative team to tailor gamified campaigns to our brand identity.

Charlotte Møller Hansen

Head of CRM and Creative Content, Pip.dk

Measuring cost per new donor, we've seen that these pre-engaged leads significantly reduce acquisition costs compared to other channels.

Helene Skilbred

Senior Fundraiser, MS-forbundet

## Our customers build campaigns in 65+ languages

Rex, our AI assistant, translates your whole campaign in one click.

- English (United Kingdom)
- English (United States)
- Danish
- German
- Swedish
- Norwegian
- Finnish
- Icelandic
- Faroese
- Kalaallisut
- Dutch
- French
- Spanish
- Spanish (Mexico)
- Portuguese
- Portuguese (Brazil)
- Italian
- Polish
- Czech
- Slovak
- Hungarian
- Romanian
- Bulgarian
- Greek
- Croatian
- Serbian
- Slovenian
- Bosnian
- Macedonian
- Albanian
- Estonian
- Latvian
- Lithuanian
- Ukrainian
- Turkish
- Arabic
- Hebrew
- Persian
- Hindi
- Bangla
- Urdu
- Chinese
- Chinese (Taiwan)
- Japanese
- Korean
- Thai
- Vietnamese
- Indonesian
- Malay
- Filipino
- Swahili
- Amharic
- Georgian
- Armenian
- Azerbaijani
- Kazakh
- Mongolian
- Catalan
- Welsh
- Galician
- Basque
- Irish
- Maltese
- Luxembourgish
- Uzbek
- Nepali
- Sinhala
- Khmer
- Lao
- Burmese
- Somali
- Afrikaans

## Customer stories

See what brands like yours made with Scratcher — and what it did for them.

[How nemlig uses interactive campaigns to build stronger FMCG brands through retail media](https://scratcher.io/customers/nemlig-retail-media-interactive-campaigns)

35%+ survey response rate

- nemlig.com
- Brand Engagement

[How nemlig uses interactive campaigns to build stronger FMCG brands through retail media](https://scratcher.io/customers/nemlig-retail-media-interactive-campaigns)[Read the case: How nemlig uses interactive campaigns to build stronger FMCG brands through retail media](https://scratcher.io/customers/nemlig-retail-media-interactive-campaigns)

[How Toyota Built a First-Party Data Engine That Drives Sales All Year](https://scratcher.io/customers/how-toyota-built-a-first-party-data-engine-that-drives-sales-all-year)

285,000+ quiz and survey participations

- Toyota Denmark
- Data Enrichment

[How Toyota Built a First-Party Data Engine That Drives Sales All Year](https://scratcher.io/customers/how-toyota-built-a-first-party-data-engine-that-drives-sales-all-year)[Read the case: How Toyota Built a First-Party Data Engine That Drives Sales All Year](https://scratcher.io/customers/how-toyota-built-a-first-party-data-engine-that-drives-sales-all-year)

[WWF Denmark Learned That Donations Don’t Start With Donations](https://scratcher.io/customers/wwf-denmark-learned-that-donations-dont-start-with-donations)

- WWF Denmark
- Lead Generation

[WWF Denmark Learned That Donations Don’t Start With Donations](https://scratcher.io/customers/wwf-denmark-learned-that-donations-dont-start-with-donations)[Read the case: WWF Denmark Learned That Donations Don’t Start With Donations](https://scratcher.io/customers/wwf-denmark-learned-that-donations-dont-start-with-donations)

[How Andel Energy Uses Interactive Campaigns to Generate High-Quality Leads](https://scratcher.io/customers/how-andel-energy-uses-interactive-campaigns-to-generate-high-quality-leads)

55,000 campaign participants

- Andel Energi
- Brand Engagement

[How Andel Energy Uses Interactive Campaigns to Generate High-Quality Leads](https://scratcher.io/customers/how-andel-energy-uses-interactive-campaigns-to-generate-high-quality-leads)[Read the case: How Andel Energy Uses Interactive Campaigns to Generate High-Quality Leads](https://scratcher.io/customers/how-andel-energy-uses-interactive-campaigns-to-generate-high-quality-leads)

[Combining Learning and Play to Enrich the Park Experience](https://scratcher.io/customers/combining-learning-and-play-to-enrich-the-park-experience)

1,567 participants

- Ree Park
- Brand Engagement

[Combining Learning and Play to Enrich the Park Experience](https://scratcher.io/customers/combining-learning-and-play-to-enrich-the-park-experience)[Read the case: Combining Learning and Play to Enrich the Park Experience](https://scratcher.io/customers/combining-learning-and-play-to-enrich-the-park-experience)

[Driving Permissions, Loyalty and Engagement at Scale: The DCC Energi Approach](https://scratcher.io/customers/driving-permissions-loyalty-and-engagement-at-scale-the-dcc-energi-approach)

76.2% interaction rate

- DCC Energi
- Brand Engagement

[Driving Permissions, Loyalty and Engagement at Scale: The DCC Energi Approach](https://scratcher.io/customers/driving-permissions-loyalty-and-engagement-at-scale-the-dcc-energi-approach)[Read the case: Driving Permissions, Loyalty and Engagement at Scale: The DCC Energi Approach](https://scratcher.io/customers/driving-permissions-loyalty-and-engagement-at-scale-the-dcc-energi-approach)

[All customer stories](https://scratcher.io/customers/all)

![A Starbucks spin-the-wheel campaign made with Scratcher](https://scratcher.io/img/containers/assets/campaigns/starbucks-spin-the-wheel.webp/5cdde820d05e2e4548ae01ec0e7ab2b4/starbucks-spin-the-wheel.webp)

## Make your first campaign today

Join the brands that have collected more than 35 million sign-ups with Scratcher. Try it free for 14 days — no credit card required.

[Start free trial](https://platform.scratcher.io/en/register) [Book a meeting](https://scratcher.io/book-a-meeting)

- Free 14-day trial
- No coding needed