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Heldbaseret interaktivt format

Gaveoverraskelsesspillet

Gift Surprise

Forvandl nysgerrighed til konverteringer med vores gaveoverraskelsesspil – en legende og højkonverterende oplevelse, hvor dit publikum klikker for at åbne en digital gave og øjeblikkeligt afslører en belønning.

Gift Surprise

Funktioner i gaveoverraskelsesformatet

Design & Branding:
  • Gift Box Customization: Choose gift types (box, envelope, bag), colors, icons.

  • Animation Options: Add bounce, sparkle, unwrap, or tap-to-reveal effects.

  • Themed Skins: Use templates for holidays, birthdays, seasonal campaigns, or upload your own.

Reward Logic & Customization:
  • Reward Pool Setup: Create multiple surprise rewards with adjustable win probabilities.

  • Prize Types: Coupon codes, links, downloads, videos, “Try again” messages.

  • Reward Tiers: Set specific values behind different gift types.

User Flow & Engagement:
  • Entry Gating: Require email, registration, or social follow before opening.

  • Access Frequency: One-time play, daily play, or after-action (e.g., quiz completion).

  • Post-Open Flow: Reveal result, show CTA, or trigger follow-up email/message.

Tracking & Performance:
  • Real-Time Analytics: See participation, engagement rates, and top-performing rewards.

  • Lead Capture & Sync: Export to CSV or connect to your CRM/ESP.

  • UTM Tracking: Attribute plays and conversions by source or campaign.

Brugsscenarier

Gaveoverraskelsen er alsidig og perfekt til en række forskellige marketingscenarier:

Retail & eCommerce:
  • Use Case: “Unwrap Your Deal” Campaign

  • Objective: Drive clicks and conversions with mystery offers.

  • How it Works: Visitors click a gift box to reveal a surprise reward.

  • Rewards: Discounts, free products, store credits.

  • Features Used: Animated reveal, hidden reward logic, coupon integration.

Consumer Goods / FMCG:
  • Use Case: “Surprise Gift from the Brand”
  • Objective: Create excitement around a new product line or sampling campaign.

  • How it Works: Customers interact with a virtual gift box to win a branded freebie.

  • Rewards: Product samples, limited-edition swag, trial-size bundles.

  • Features Used: Custom gift design, email gating, inventory management.

Travel & Hospitality:
  • Use Case: “Open Your Travel Treat”
  • Objective: Generate leads and drive seasonal bookings.

  • How it Works: Users open a virtual gift box to win exclusive travel perks.

  • Rewards: Discounts on bookings, room upgrades, experiences.

  • Features Used: Reward linking, time-based entry, booking code integration.

Entertainment & Media:
  • Use Case: “Mystery Fan Drop”
  • Objective: Engage audiences with exclusive content or early access.

  • How it Works: Fans unwrap a digital gift box to reveal event perks or collectibles.

  • Rewards: Merch, tickets, digital downloads, shoutouts.

  • Features Used: Animated content reveal, tiered reward logic, social sharing option.

Education & E-learning:
  • Use Case: “Open a Bonus Box” After Learning
  • Objective: Reward course progress and increase retention.

  • How it Works: Learners open a surprise box at milestones to get learning perks.

  • Rewards: Free resources, discounts on new courses, badges.

  • Features Used: Trigger-based access, unlock conditions, LMS sync.

Sådan fungerer det

Dette er en simpel, trin-for-trin forklaring af, hvordan gaveoverraskelsesformatet fungerer:

Campaign Editor

1. Vælg formatet

2. Design din skabelon

3. Integrer oplevelsen

4. Mål resultaterne

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