{"id":70607,"date":"2025-06-27T09:27:57","date_gmt":"2025-06-27T07:27:57","guid":{"rendered":"https:\/\/scratcher.io\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\/"},"modified":"2026-02-11T14:45:52","modified_gmt":"2026-02-11T13:45:52","slug":"saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang","status":"publish","type":"post","link":"https:\/\/scratcher.io\/da\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\/","title":{"rendered":"S\u00e5dan laver du SMS markedsf\u00f8ring med gamification: En mere engagerende tilgang"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"70607\" class=\"elementor elementor-70607 elementor-52408\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-47a5ce15 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47a5ce15\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-214b77e7\" data-id=\"214b77e7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-78a99eb0 elementor-widget elementor-widget-heading\" data-id=\"78a99eb0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">S\u00e5dan laver du SMS markedsf\u00f8ring med gamification: En mere engagerende tilgang<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2502df15 elementor-widget elementor-widget-text-editor\" data-id=\"2502df15\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"font-weight: 400;\">Lad os se det i \u00f8jnene: En almindelig SMS med en rabatkode vil ikke imponere nogen i 2025. Kunderne forventer mere \u2013 mere relevans, mere sjov og flere grunde til at engagere sig.  Det er her, gamification kommer ind i billedet.<\/p><p> <\/p><h3 style=\"font-weight: bold;\">Trin 1: Udvid din SMS-liste (uden at virke p\u00e5tr\u00e6ngende)<\/h3><p style=\"font-weight: 400;\">Folk vil ikke bare udlevere deres telefonnummer, fordi du sp\u00f8rger p\u00e6nt. Du skal g\u00f8re dig fortjent til det. I stedet for en kedelig formular kan du pr\u00f8ve en &#8220;<a href=\"\/da\/?page_id=60835\">Drej hjulet<\/a>&#8220;- eller &#8220;<a href=\"https:\/\/scratcher.io\/da\/spilformater\/skrabespil-2\/\">Skrabelod<\/a>&#8220;-kampagne, hvor pr\u00e6mien er en rabat, en gratis vare eller tidlig adgang. For at spille skal brugerne indtaste deres telefonnummer. Simpelt. Nu opbygger du din SMS-liste, samtidig med at du giver brugerne en grund til at engagere sig.     <\/p><p style=\"font-weight: 400;\">Eksempel: Et sk\u00f8nhedsbrand lancerede en skrabelodskampagne, hvor brugerne kunne vinde 10 %, 20 % eller endda 50 % rabat p\u00e5 deres n\u00e6ste ordre. For at afsl\u00f8re deres pr\u00e6mie skulle de indtaste deres navn og telefonnummer. Resultatet? Tusindvis af nye SMS-abonnenter p\u00e5 f\u00e5 dage.   <\/p><p style=\"font-weight: 400;\">Bonus: Dette handler ikke kun om tal. N\u00e5r brugerne tilmelder sig, kan du ogs\u00e5 sp\u00f8rge om deres pr\u00e6ferencer \u2013 f.eks. foretrukne produktkategorier eller foretrukne kommunikationskanaler. Det er f\u00f8rstepartsdata af guld.  <\/p><p> <\/p><h3 style=\"font-weight: bold;\">Trin 2: G\u00f8r SMS til en smart marketingkanal<\/h3><p style=\"font-weight: 400;\">Det er kun halvdelen af slaget at indsamle telefonnumre. For virkelig at f\u00e5 SMS-marketing til at fungere har du brug for smarte integrationer. <\/p><p style=\"font-weight: 400;\">Det betyder, at du skal forbinde dine gamificerede kampagner til din CDP eller CRM. Med Scratcher integreret med f.eks. <a href=\"https:\/\/marketingplatform.com\/da\/integrate-scratcher-io-with-your-marketingplatform-to-use-gamification-data-in-automated-flows\/\" target=\"_blank\" rel=\"noopener\">MarketingPlatform<\/a> kan du oprette brugersegmenter baseret p\u00e5, hvordan folk interagerer med dine spil: <\/p><ul><li style=\"font-weight: 400;\">Send leads direkte fra gamification kampagner til din marketingdatabase<\/li><li style=\"font-weight: 400;\">Udnyt automatiserede flows baseret p\u00e5 brugerhandlinger (f.eks. spil, vind, afbrudt deltagelse)<\/li><li style=\"font-weight: 400;\">Segment\u00e9r brugere baseret p\u00e5 pr\u00e6ferencer, interesser eller quizresultater<\/li><li style=\"font-weight: 400;\">Send personlige beskeder umiddelbart efter deltagelse<\/li><li style=\"font-weight: 400;\">Pleje leads med m\u00e5lrettede kampagner baseret p\u00e5 resultaterne fra gamification<\/li><\/ul><p> <\/p><p style=\"font-weight: 400;\">Eksempel: Lad os sige, at nogen spiller et &#8220;<a href=\"https:\/\/scratcher.io\/da\/spilformater\/stem-online-kampagne\/\">Stem<\/a>&#8220;-spil for at v\u00e6lge deres foretrukne sommerdrikssmag. Baseret p\u00e5 deres valg kan du automatisk sende en opf\u00f8lgende SMS som: <\/p><p style=\"font-weight: 400;\">\u201cDin favorit er tilbage p\u00e5 lager \u2013 snup den, f\u00f8r den er v\u00e6k! \ud83c\udf7b\u201d<\/p><p style=\"font-weight: 400;\">Du kan ogs\u00e5 udl\u00f8se:<\/p><ul><li style=\"font-weight: 400;\">Velkomstbeskeder<\/li><li style=\"font-weight: 400;\">Restock alarm<\/li><li style=\"font-weight: 400;\">Personlige produktanbefalinger<\/li><li style=\"font-weight: 400;\">Loyalitets p\u00e5mindelser<\/li><\/ul><p> <\/p><p style=\"font-weight: 400;\">Alt sammen sendt automatisk, baseret p\u00e5 spiladf\u00e6rd.<\/p><p> <\/p><h3 style=\"font-weight: bold;\">Trin 3: Skaler SMS uden at miste det personlige pr\u00e6g<\/h3><p style=\"font-weight: 400;\">SMS er allerede kraftfuld takket v\u00e6re dens \u00e5bningsrate p\u00e5 98 %. Men n\u00e5r det kommer til skalering, er mange brands bekymrede for at miste den personlige forbindelse, der g\u00f8r den s\u00e5 effektiv i f\u00f8rste omgang. <\/p><p style=\"font-weight: 400;\">Gode nyheder: Hvis du bruger gamification til at indsamle kvalitetsdata, forbliver dine SMS kampagner relevante, selvom din liste vokser. Du sender ikke bare beskeder ud i tomrummet \u2013 du sender m\u00e5lrettet indhold, der f\u00f8les personligt. <\/p><p style=\"font-weight: 400;\"><strong>Tip:<\/strong> Brug s\u00e6sonbestemte spil som adventskalendere eller sommer-tema Spin &amp; Win til at opdatere din liste regelm\u00e6ssigt og genengagere slumrende abonnenter.<\/p><p> <\/p><h3 style=\"font-weight: bold;\">Glem ikke: Overhold reglerne<\/h3><p style=\"font-weight: 400;\">Ja, SMS-marketing er kraftfuld. Men med stor magt f\u00f8lger&#8230; privatlivslove. <\/p><p style=\"font-weight: 400;\">V\u00e6r altid gennemsigtig omkring, hvorfor du indsamler data, og hvordan de vil blive brugt. Scratchers samtykkeformularer g\u00f8r dette nemt og hj\u00e6lper dig med at overholde GDPR uden at forstyrre oplevelsen. <\/p><p style=\"font-weight: 400;\">Inkluder:<\/p><ul><li style=\"font-weight: 400;\">Klar opt-in-besked<\/li><li style=\"font-weight: 400;\">Et synligt afmeldingslink i hver SMS<\/li><\/ul><p> <\/p><p style=\"font-weight: 400;\">Tillid opbygger loyalitet.<\/p><p> <\/p><h3 style=\"font-weight: bold;\">Sidste tanke<\/h3><p style=\"font-weight: 400;\">SMS marketing virker. Men n\u00e5r du kombinerer det med gamification, bliver det en tovejs-samtale \u2013 ikke bare en udsendelse. <\/p><p style=\"font-weight: 400;\">Start med et spil. Indsaml data. Send smartere beskeder. Det er planen.   <\/p><p style=\"font-weight: 400;\">Klar til at opgradere din SMS strategi? Start med en <a href=\"https:\/\/scratcher.io\/da\/spilformater\/skrabespil-2\/\">Scratchcard<\/a>-kampagne, og se forskellen. <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0388a74 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0388a74\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c3bb580\" data-id=\"c3bb580\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25edb7c elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"25edb7c\" data-element_type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon elementor-animation-\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fal fa-rocket-launch\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tKlar til at forbedre din engagementstrategi?  \t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8813b98 elementor-widget elementor-widget-text-editor\" data-id=\"8813b98\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Udforsk gamification markedsf\u00f8ring for at skabe personlige oplevelser, fremme engagement og etablere meningsfulde forbindelser med dit publikum. Med Scratcher som partner f\u00e5r du: <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2ff0f6 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"e2ff0f6\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fad fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"> <b>40+ interaktive formater<\/b> : Heldbaseret, vidensbaseret og f\u00e6rdighedsbaseret, designet til at opfylde marketingkampagnernes m\u00e5l<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fad fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Klar-til-brug-skabeloner<\/b> : Tilpas din kampagne, s\u00e5 den afspejler dit unikke brand<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fad fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><b>Brugervenlig integration<\/b> : Integrer nemt interaktivt indhold med alle dine foretrukne marketingv\u00e6rkt\u00f8jer  <\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fad 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data-settings=\"{&quot;cards_columns&quot;:&quot;4&quot;,&quot;cards_masonry&quot;:&quot;yes&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-70599 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized-da\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/scratcher.io\/da\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"2400\" height=\"1200\" src=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1.png\" class=\"attachment-full size-full wp-image-69842\" alt=\"Blog Post Scratcher Platform\" srcset=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1.png 2400w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1-300x150.png 300w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1-1024x512.png 1024w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1-768x384.png 768w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1-1536x768.png 1536w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/04\/Blog-Post-Formats-1-2048x1024.png 2048w\" sizes=\"(max-width: 2400px) 100vw, 2400px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/scratcher.io\/da\/\" target=&quot;_blank&quot;>\n\t\t\t\tRevolution\u00e9r din markedsf\u00f8ring med Scratchers interaktive platform\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/scratcher.io\/da\/\" aria-label=\"Read more about Revolution\u00e9r din markedsf\u00f8ring med Scratchers interaktive platform\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tL\u00e6s mere \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t26. januar 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-61012 post type-post status-publish format-standard has-post-thumbnail hentry category-inspiration-da\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/scratcher.io\/da\/opbygning-af-mindevaerdige-brandoplevelser-interaktivitetens-kraft\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"4862\" height=\"2620\" src=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2.png\" class=\"attachment-full size-full wp-image-69748\" alt=\"Background Scratcher Banner\" srcset=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2.png 4862w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-300x162.png 300w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1024x552.png 1024w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-768x414.png 768w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1536x828.png 1536w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-2048x1104.png 2048w\" sizes=\"(max-width: 4862px) 100vw, 4862px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/scratcher.io\/da\/opbygning-af-mindevaerdige-brandoplevelser-interaktivitetens-kraft\/\" target=&quot;_blank&quot;>\n\t\t\t\tAt skabe mindev\u00e6rdige brandoplevelser: interaktivitetens kraft\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/scratcher.io\/da\/opbygning-af-mindevaerdige-brandoplevelser-interaktivitetens-kraft\/\" aria-label=\"Read more about At skabe mindev\u00e6rdige brandoplevelser: interaktivitetens kraft\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tL\u00e6s mere \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t3. januar 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-69746 post type-post status-publish format-standard has-post-thumbnail hentry category-inspiration-da\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/scratcher.io\/da\/hvordan-interaktive-kort-over-messeomrader-skaber-trafik-og-oger-sponsorernes-roi\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"4862\" height=\"2620\" src=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2.png\" class=\"attachment-full size-full wp-image-69748\" alt=\"Background Scratcher Banner\" srcset=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2.png 4862w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-300x162.png 300w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1024x552.png 1024w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-768x414.png 768w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1536x828.png 1536w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-2048x1104.png 2048w\" sizes=\"(max-width: 4862px) 100vw, 4862px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/scratcher.io\/da\/hvordan-interaktive-kort-over-messeomrader-skaber-trafik-og-oger-sponsorernes-roi\/\" target=&quot;_blank&quot;>\n\t\t\t\tHvordan interaktive kort over messeomr\u00e5der skaber trafik og \u00f8ger sponsorernes ROI\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/scratcher.io\/da\/hvordan-interaktive-kort-over-messeomrader-skaber-trafik-og-oger-sponsorernes-roi\/\" aria-label=\"Read more about Hvordan interaktive kort over messeomr\u00e5der skaber trafik og \u00f8ger sponsorernes ROI\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tL\u00e6s mere \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t8. december 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-69750 post type-post status-publish format-standard has-post-thumbnail hentry category-inspiration-da\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/scratcher.io\/da\/hvordan-vielsker-dk-forvandlede-10-000-danskere-til-stemmeafgivere-til-vaertshus-awards-ved-hjaelp-af-scratcher\/\" tabindex=\"-1\" target=\"_blank\"><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"4862\" height=\"2620\" src=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2.png\" class=\"attachment-full size-full wp-image-69748\" alt=\"Background Scratcher Banner\" srcset=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2.png 4862w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-300x162.png 300w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1024x552.png 1024w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-768x414.png 768w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1536x828.png 1536w, https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-2048x1104.png 2048w\" sizes=\"(max-width: 4862px) 100vw, 4862px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/scratcher.io\/da\/hvordan-vielsker-dk-forvandlede-10-000-danskere-til-stemmeafgivere-til-vaertshus-awards-ved-hjaelp-af-scratcher\/\" target=&quot;_blank&quot;>\n\t\t\t\tHvordan Vielsker.dk forvandlede 10.000+ danskere til stemmeafgivere til V\u00e6rtshus Awards ved hj\u00e6lp af Scratcher\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/scratcher.io\/da\/hvordan-vielsker-dk-forvandlede-10-000-danskere-til-stemmeafgivere-til-vaertshus-awards-ved-hjaelp-af-scratcher\/\" aria-label=\"Read more about Hvordan Vielsker.dk forvandlede 10.000+ danskere til stemmeafgivere til V\u00e6rtshus Awards ved hj\u00e6lp af Scratcher\" tabindex=\"-1\" target=\"_blank\">\n\t\t\tL\u00e6s mere \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\t4. december 2025\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>For at indsamle data i h\u00f8j grad skal interaktionen give mere, end den tager. Gamification tilbyder at give noget lige nu til geng\u00e6ld for de oplysninger, kunden giver, og det er et sv\u00e6rt tilbud at afsl\u00e5. <\/p>\n","protected":false},"author":19,"featured_media":69748,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[159],"tags":[],"class_list":["post-70607","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-strategi"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>S\u00e5dan laver du SMS marketing med gamification<\/title>\n<meta name=\"description\" content=\"Lad os se det i \u00f8jnene: En almindelig SMS med en rabatkode vil ikke imponere nogen i 2025. Kunderne forventer mere \u2013 mere relevans, mere sjov og flere grunde til at engagere sig.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scratcher.io\/da\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"S\u00e5dan laver du SMS markedsf\u00f8ring med gamification: En mere engagerende tilgang\" \/>\n<meta property=\"og:description\" content=\"Lad os se det i \u00f8jnene: En almindelig SMS med en rabatkode vil ikke imponere nogen i 2025. Kunderne forventer mere \u2013 mere relevans, mere sjov og flere grunde til at engagere sig. Det er her, gamification kommer ind i billedet.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scratcher.io\/da\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\/\" \/>\n<meta property=\"og:site_name\" content=\"Scratcher\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-27T07:27:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-11T13:45:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1024x552.png\" \/>\n<meta name=\"author\" content=\"Corina Choucino\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"S\u00e5dan laver du SMS markedsf\u00f8ring med gamification: En mere engagerende tilgang\" \/>\n<meta name=\"twitter:description\" content=\"Lad os se det i \u00f8jnene: En almindelig SMS med en rabatkode vil ikke imponere nogen i 2025. Kunderne forventer mere \u2013 mere relevans, mere sjov og flere grunde til at engagere sig. Det er her, gamification kommer ind i billedet.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/scratcher.io\/wp-content\/uploads\/2025\/06\/Background@2x-2-1024x552.png\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet af\" \/>\n\t<meta name=\"twitter:data1\" content=\"Corina Choucino\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimeret l\u00e6setid\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/\"},\"author\":{\"name\":\"Corina Choucino\",\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/#\\\/schema\\\/person\\\/fc9e9cb24fb4e20900d3324521ce9d6a\"},\"headline\":\"S\u00e5dan laver du SMS markedsf\u00f8ring med gamification: En mere engagerende tilgang\",\"datePublished\":\"2025-06-27T07:27:57+00:00\",\"dateModified\":\"2026-02-11T13:45:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/\"},\"wordCount\":705,\"publisher\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/scratcher.io\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Background@2x-2.png\",\"articleSection\":[\"Strategi\"],\"inLanguage\":\"da-DK\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/\",\"url\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/\",\"name\":\"S\u00e5dan laver du SMS marketing med gamification\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/scratcher.io\\\/da\\\/saadan-laver-du-sms-markedsfoering-med-gamification-en-mere-engagerende-tilgang\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/scratcher.io\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Background@2x-2.png\",\"datePublished\":\"2025-06-27T07:27:57+00:00\",\"dateModified\":\"2026-02-11T13:45:52+00:00\",\"description\":\"Lad os se det i \u00f8jnene: En almindelig SMS med en rabatkode vil ikke imponere nogen i 2025. 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