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Polls, surveys, votes and product finders

Ask your audience, show how others answered, and recommend the right products based on the answers.

These formats use the quiz element with a different Quiz type.

Poll, Vote, Survey and Rating

  • Poll: ask a question and show how others answered. Add the Quiz Poll Result element, or use the dynamic tag Quiz same answer percentage, which shows the share of people who answered the same.

The Quiz Poll Result element: choose the quiz under Quiz (with poll game format). Turn on Show amount of answers and Show percentage of answers, and set the Amount of decimals. On the Styles tab, set Images per row, the font, the bar colors (Background and Active), the Size, Shape and the Gap between name and progress bar.

  • Vote: let people vote for their favorite, such as a product or a design.
  • Survey: collect answers to several questions.
  • Rating: people give a score, for example 1 to 5 stars. Set the Max rating and, if you want, your own rating images.
  • Swipe Game: people swipe left or right on images or products, like a dating app.

You see all answers on the campaign's Game data tab, and they are included in your lead export.

Product Recommendation

A product finder asks a few questions and recommends the products that fit.

  1. Add your products in Connect > Products. See Products and product feeds.
  2. Add a quiz and set the Quiz type to Product Recommendation.
  3. For each answer, choose which products it points to under Select products.
  4. For more control, turn on the Recommendation paths add-on and set exact paths of answers that lead to a product.

The result page shows the recommended products with a link to your shop. The Products tab on the campaign shows how often each product was recommended and clicked.

Product recommendation paths

Click Recommendation paths to open Product recommendation paths. A path is a combination of answers that leads to certain products:

  1. Click Add path.
  2. Select question and Select answer for each step. Click Add answer to add more answers to the path.
  3. Under Select recommended products, choose the products this path recommends.
  4. Click Save.

Use Filter by product to see the paths that lead to one product, and Delete path to remove one. On an answer, Add products to recommendation links products directly to that answer.

Swipe results

For swipe games, the result can show the Swipe images people liked, and Show likes on the result's settings. Style the like and dislike buttons with Like/dislike size, Like/dislike gap and Text gap.

In the Quiz Poll Result element, pick the quiz under Select quiz.

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