This guide takes you through a whole campaign once, so you know all the steps. Each step links to a more detailed article.
1. Pick a template
- Click Campaigns in the top bar and then Create campaign. If the campaign should appear on top of your website, click Create popup instead.
- Browse the templates. Use the buttons Luck, Skill and Knowledge to filter, or search for a format such as "wheel".
- Click a template, give the campaign a Campaign name, choose the country and language, and click Create campaign.
The editor opens with a complete campaign that already works. Read more in Create a campaign from a template.
2. Add your brand
Open Designkit at the top of the left panel. Upload your logo and set your colors and fonts, or click Generate brand kit and let AI pick them up from your website. See Add your brand with the design kit.
3. Write your texts
Click any text on the page to change it. The pages are listed under Flow in the left panel. Click a page to open it.
4. Add a prize
Under the Game page in the flow, click Prizes and Manage. Add a prize, set how many there are and the chance to win. See Add a prize.
5. Check the sign-up form
Open the Form page and check the fields and the consent checkbox. Add your terms and conditions. See Edit the sign-up form.
6. Test it
Click Preview in the top bar and play the campaign yourself, on desktop and on mobile. Click Run campaign health check to let Scratcher check for common mistakes.
7. Publish
Click Publish in the top-right corner, set the Start date and End date (or Always on) and choose how you want to share it: as a Landing page link or Embed on your website. Then click Publish.
That's it. Follow the results on the campaign's Dashboard.