Choose your campaign's web address

Every landing page campaign has a web address on Scratcher's domain. You can make it shorter and more recognisable, with your brand name as subdomain and a short word for the campaign.

Choose a subdomain and address

1. In the editor, open Settings > Embed & URL > Campaign URL.
2. Under Subdomain, choose one from the list (it says Select subdomain until you choose).
3. To make a new one, choose + Create new, type the subdomain, for example your brand name, and click Save. A subdomain can be used by all campaigns in your account.
4. Under Use campaign URL, type a short address for this campaign, such as "summer". The full address is shown below the field, and it is saved as you type.
5. Click Live URL or Preview URL to copy the link. You see Copied to clipboard!.

Subdomains and addresses can only use lowercase letters, numbers and hyphens. Other characters are turned into hyphens as you type. A subdomain must be unique across Scratcher, so you get a message if it is already taken.

Choose the address before you share the link. If you change it later, check that the links in your newsletters, posts and QR codes still lead to the campaign.

Use your own domain

You can run campaigns on your own domain, such as win.yourbrand.com. It needs the Custom url add-on or a plan that includes it, and it may not be available on every account yet. Setting it up takes a few steps on both sides, so contact our team in the chat to get started:

1. Our team adds the domain to your account and approves it. Until then, it says Awaiting approval from Scratcher....
2. You get the DNS records (CNAME records) with Type, Host and Points to.
3. You or your IT team add the records where your domain is managed.
4. Click Verify now. When the records are found, the domain changes from Pending to Active. Click Skip and get notified if you want to come back later.

Use your domain for a campaign

1. Open Settings > Embed & URL > Custom URL.
2. Under Choose custom URL, select your domain.
3. Type the address for this campaign after the slash.

The View campaign menu in the top bar then shows a Custom URL link with its own QR code. If Custom URL is greyed out in the Embed & URL panel, your plan doesn't include it. See Add-ons: extra users, languages and features.