---
title: "Share your campaign link and QR code"
description: "Find the preview, live, custom and embed links, download a QR code and share the campaign in newsletters, SMS, social media and in store."
url: https://scratcher.io/help/sharing/share-your-campaign-link
language: en
---

1. [Help center](https://scratcher.io/help)
2. [Publishing and sharing](https://scratcher.io/help/sharing)
3. Share your campaign link and QR code

# Share your campaign link and QR code

Find the preview, live, custom and embed links, download a QR code and share the campaign in newsletters, SMS, social media and in store.

A landing page campaign has its own link that works anywhere: in a newsletter, an SMS, a social media post, an ad or on a poster.

## Find the link

1. Publish the campaign. See [Publish, schedule, pause and end a campaign](https://scratcher.io/help/campaigns/publish-and-schedule).
2. In the editor's top bar, click the play button, **View campaign**.
3. Next to **Live**, click the copy button to copy the link, or click **Live** to open the campaign in a new tab.

You also find the links on the **Campaigns** page: open a campaign's **Actions** menu and choose **Preview**, **Live** or **Embed live URL**. The same links are in the **Actions** menu at the top of the campaign's dashboard.

## The links in View campaign

Which links you see depends on the campaign:

- **Preview**: always there. Share it with colleagues before the campaign goes live. Plays in the preview are not counted in the statistics. To protect it, set a **Password for preview access** under **Settings** > **Security**.
- **Live**: the campaign's own web address. It appears once a landing page campaign is published on a Scratcher address. Popups don't have a live link, because they live on your website.
- **Custom URL**: the campaign on your own domain, if you use one. See [Choose your campaign's web address](https://scratcher.io/help/sharing/campaign-url-and-own-domain).
- **Embed**: the page on your own website where the campaign is embedded. It appears once the campaign is published and the embed script has been found on your site. See [Embed a campaign on your website](https://scratcher.io/help/sharing/embed-on-your-website).

Each link has a copy button and a QR code button.

## QR codes

1. Click the QR button next to a link: **Show preview QR code**, **Show live QR code**, **Show custom URL QR code** or **Show embed QR code**.
2. Scan the code with your phone's camera to check it, for example under **Scan to view live**.
3. Click **Download QR code** to save it as a PNG image.

Put the QR code on posters, receipts, packaging, flyers or screens in your store. The preview QR code is handy for testing the campaign on your own phone.

## See which channel works best

Make a link for each place you share the campaign, such as "newsletter", "facebook" or "instore". Each link is the campaign link with `?channel=` added at the end, and the dashboard shows how many visitors and leads came from each. See [Track channels, Google Analytics and pixels](https://scratcher.io/help/results/track-channels-and-pixels).

> Use a channel link in your QR code too, for example one called "poster". Then you can see how many people came from the posters.

## Make the link look good when shared

Under **Settings** > **Embed & URL** > **Metadata**, set the **Open Graph** title, description and image that show when the link is shared on social media and in chats, and the **Favicon** for the browser tab. See [Share a campaign on social media](https://scratcher.io/help/sharing/share-on-social-media).

## Ideas for sharing

- **Newsletter:** a button or image that links to the campaign.
- **SMS:** a short text with the link.
- **Social media:** a post with the link. Scratcher can write the posts and make the images for you. See [Share a campaign on social media](https://scratcher.io/help/sharing/share-on-social-media).
- **Ads:** use the live link, or a channel link per ad, as the ad's destination.
- **In store:** a poster with the QR code at the entrance or the till.
- **Your website:** embed it in a page or show it as a popup. See [Embed a campaign on your website](https://scratcher.io/help/sharing/embed-on-your-website) and [Show a campaign as a popup](https://scratcher.io/help/sharing/show-a-campaign-as-a-popup).

Publishing and sharing

- [Share your campaign link and QR code](https://scratcher.io/help/sharing/share-your-campaign-link)
- [Share a campaign on social media](https://scratcher.io/help/sharing/share-on-social-media)
- [Embed a campaign on your website](https://scratcher.io/help/sharing/embed-on-your-website)
- [Show a campaign as a popup](https://scratcher.io/help/sharing/show-a-campaign-as-a-popup)
- [Design a popup and its teaser](https://scratcher.io/help/sharing/popup-design-and-teaser)
- [Choose your campaign's web address](https://scratcher.io/help/sharing/campaign-url-and-own-domain)
- [Send emails from your own domain](https://scratcher.io/help/sharing/email-sending-domain)
- [Rotate campaigns with campaign schedules](https://scratcher.io/help/sharing/campaign-schedules)

## Related articles

- [Share a campaign on social media](https://scratcher.io/help/sharing/share-on-social-media): Get ready-made posts and images for every network, control how your link looks when shared, track each network and let players share the campaign with friends.
- [Choose your campaign's web address](https://scratcher.io/help/sharing/campaign-url-and-own-domain): Pick a subdomain and a short address for your landing page, or use your own domain, such as win.yourbrand.com.
- [Track channels, Google Analytics and pixels](https://scratcher.io/help/results/track-channels-and-pixels): See which channel brings the most players, track button clicks, and send campaign events to Google Analytics, Tag Manager, Meta, Snapchat and TikTok.

## Still need help?

Real people are here to help. If you already use Scratcher, the quickest way is the chat inside the platform.

- **[Chat with us](https://platform.scratcher.io/login)**

    Log in and click the chat button in the bottom-right corner. Rex answers right away, and our team is a click away.
- **[Book a meeting](https://scratcher.io/book-a-meeting)**

    A free 30-minute video call with our team: a tour, campaign ideas or help with your setup.
- **[Email us](mailto:contact@scratcher.io)**

    Write to contact@scratcher.io and we will get back to you.
