--- title: "Interactive Marketing Platform: Games, Quizzes & Data" description: "Everything you need to make a campaign, share it, give out prizes and see the results — with an AI assistant and live chat support built in." url: https://scratcher.io/platform language: en --- The platform # Everything you need in one place Make a campaign, share it, give out prizes and see how it goes — all in one simple tool, with AI and real people to help you. [Start free trial](https://platform.scratcher.io/en/register) [Book a meeting](https://scratcher.io/book-a-meeting) ![Everything you need in one place](https://scratcher.io/img/containers/assets/screenshots/dashboard.webp/c19e581a6ca9b5973ad5df7c10531c71/dashboard.webp) ## What you can do with Scratcher Pick from 40+ interactive formatsScratch cards, wheels, quizzes, calendars and more — each with ready-made templates. Build it with AIRex adds your brand, writes and translates the texts, and makes images for you. Share it anywhereWebsite, pop-up, newsletter, SMS, social media or a QR code in your shop. Collect sign-upsPlayers leave their email and consent. You own the data. Give out prizesInstant wins, draws and discount codes — handled for you. See what worksFollow players, sign-ups and winners in near real time. Share a report in one click. --- ![Drag, drop, done](https://scratcher.io/img/containers/assets/illustrations/platform-2.webp/3cb09e8bbcf55dbd54873e66ea37fb69/platform-2.webp) Easy editor ## Drag, drop, done The editor works like the tools you already know. Click on something to change it. Drag in new pictures, texts and buttons. See right away how it looks on a phone and a computer. - Hundreds of ready-made templates - Your logo, colors and fonts saved once and used everywhere - Free stock photos built in AI assistant ## Meet Rex, your AI assistant Rex is built into Scratcher. Just tell it what you want, and it does the work for you. - Give it your website — it adds your colors, fonts and logo - Writes and rewrites texts, and translates your whole campaign - Makes quiz questions and answers from a short description - Creates prize pictures and backgrounds - Writes ready-to-post texts and images for Facebook, Instagram, LinkedIn and more - Opens the built-in campaign check (16 rules) before you go live Tell me what you want to make — I'll do the heavy lifting. ![Meet Rex, your AI assistant](https://scratcher.io/img/containers/assets/rex/publishing.webp/ad764ba0af38899afcb5d17b4c423a73/publishing.webp) ![Meet your customers where they are](https://scratcher.io/img/containers/assets/illustrations/platform-4.webp/73842e13dc8f1c55a35bdbf09e5c4237/platform-4.webp) Share it anywhere ## Meet your customers where they are - Show your campaign as a pop-up or put it right on a page. Paste one small code once — or ask Rex to check it for you. - Send people a link to your campaign. It gets its own page, even on your own web address (Professional, or as an add-on). - Print a QR code on a poster, receipt or package. People scan it with their phone and play. - Share your campaign on Facebook, Instagram and TikTok. Rex even writes the post for you. Sign-ups ## Get the information you need Make your own sign-up form in seconds. Ask for email, phone, birthday or anything else — and let players say yes to your newsletter. - Double opt-in to make sure the email is real (Email module) - Stop cheaters: decide how often people can play - Log in with email or SMS code ![Get the information you need](https://scratcher.io/img/containers/assets/illustrations/platform-5.webp/8484b9c425c0ccd0fae192967d1024a9/platform-5.webp) ![Prizes on autopilot](https://scratcher.io/img/containers/assets/illustrations/platform-6.webp/fd0ee1484a14e2f7a2db18ca5e0533b9/platform-6.webp) Prizes ## Prizes on autopilot Decide what people can win and how often. Scratcher gives out discount codes, picks winners in daily or weekly draws and, with the Email module, sends the winner emails for you. - Instant wins and draws - Unique discount codes and barcodes - Control how many prizes are given out, and when Results ## See how your campaign is doing — in near real time See how many people visited, played, signed up and won — and where they came from. Share a report with your boss in one click. - Numbers updated every 15 minutes for every campaign - Works with Google Analytics, Meta, TikTok and Snapchat - Download a report as a PDF ![See how your campaign is doing — in near real time](https://scratcher.io/img/containers/assets/screenshots/campaign-stats.webp/6976f6acbdb606f57939236f2ff6a941/campaign-stats.webp) Integrations ## Works with the tools you already use CRM ![HubSpot](https://scratcher.io/assets/integrations/hubspot.svg) HubSpotAdd new sign-ups as contacts. Email ![Klaviyo](https://scratcher.io/assets/integrations/klaviyo.svg) KlaviyoAdd players to your lists. Email ![Mailchimp](https://scratcher.io/assets/integrations/mailchimp.svg) MailchimpGrow your audience automatically. CRM ![Salesforce Marketing Cloud](https://scratcher.io/assets/integrations/salesforce.svg) Salesforce Marketing CloudSend sign-ups to your data extensions. Email ![ActiveCampaign](https://scratcher.io/assets/integrations/active-campaign.svg) ActiveCampaignAdd contacts and tags. Webshop ![Shopify](https://scratcher.io/assets/integrations/shopify.svg) ShopifyTrack orders, revenue and new customers. Automation ![Zapier](https://scratcher.io/assets/integrations/zapier.svg) ZapierConnect 8,000+ other apps. CRM ![Emarsys](https://scratcher.io/assets/integrations/emarsys-dark.svg) EmarsysSync contacts and consent. [See all integrations](https://scratcher.io/platform/integrations) Questions ## Questions about the platform [Book a meeting](https://scratcher.io/book-a-meeting) - No. You build everything with drag and drop. To show [a campaign on your website](https://scratcher.io/platform/website) you paste one small code once — and Rex can check that it works. - Yes, on Professional or as an add-on. Your campaign can live on your own domain, for example win.yourshop.com. - Any language. Rex can translate your whole campaign for you in one click. - Ask Rex, [our AI assistant](https://scratcher.io/platform/ai-assistant), or write to our team in the live chat inside the platform. ## Keep reading [What Is Gamification Marketing? Definition, Examples and How It Works](https://scratcher.io/blog/what-is-gamification-marketing) - Guides - July 20, 2026 [What Is Gamification Marketing? Definition, Examples and How It Works](https://scratcher.io/blog/what-is-gamification-marketing)Gamification marketing uses game elements like prizes, scores and surprises to get people to take part. Here is how it works, wha… [Benefits of Gamification in Marketing (and When It Doesn't Work)](https://scratcher.io/blog/benefits-of-gamification-in-marketing) - Strategy - July 2, 2026 [Benefits of Gamification in Marketing (and When It Doesn't Work)](https://scratcher.io/blog/benefits-of-gamification-in-marketing)Ten benefits of gamification in marketing, each backed by a real customer result, and the honest limits: prize hunters, the wrong… [How to Choose a Gamification Platform: A Buyer's Checklist](https://scratcher.io/blog/how-to-choose-a-gamification-platform) - Guides - October 2, 2026 [How to Choose a Gamification Platform: A Buyer's Checklist](https://scratcher.io/blog/how-to-choose-a-gamification-platform)Ten questions to ask before you choose a gamification platform, what a good answer sounds like, and the warning signs to look out… ![A Starbucks spin-the-wheel campaign made with Scratcher](https://scratcher.io/img/containers/assets/campaigns/starbucks-spin-the-wheel.webp/5cdde820d05e2e4548ae01ec0e7ab2b4/starbucks-spin-the-wheel.webp) ## Make your first campaign today Join the brands that have collected more than 35 million sign-ups with Scratcher. Try it free for 14 days — no credit card required. [Start free trial](https://platform.scratcher.io/en/register) [Book a meeting](https://scratcher.io/book-a-meeting) - Free 14-day trial - No coding needed