Build and grow faster with AI
Build your campaigns 10x faster with AI in Scratcher. Rex, your AI assistant, adds your brand, writes and translates your texts, makes images and answers your questions — right inside the platform.
AI that does the heavy lifting
Rex is built into Scratcher. Ask it anything about your campaign, or tell it what you want to make, and it does the work for you.
Translate your campaign, make a design kit that matches your brand and create images — each in a few clicks.
The AI planner helps you plan your campaigns, and the AI report helps you understand how they went.
Less work, more campaigns
10x
faster to build a campaign with AI
90%
of all questions Rex helps with
65+
languages Rex can translate your campaign into
AI features that help you work smarter and faster
Everything is built into the editor, so you never have to leave Scratcher.
Translate your whole campaign in one click. Our customers build campaigns in 65+ languages.
Give Rex your website, and it makes a design kit that matches your brand: colours, fonts and logo.
Create prize pictures and backgrounds from a short description.
Get help planning your campaigns, so you always know what is coming next.
Get a report on how your campaign is doing, ready to share with your team.
Rex writes and rewrites your texts and makes quiz questions and answers from a short description.
Your personal AI assistant
Rex knows Scratcher inside out. Just tell it what you want, and it does the work — or shows you how. Rex helps with 90% of all questions, any time of day.
Adds your colours, fonts and logo from your website
Writes, rewrites and translates your texts
Makes quiz questions and answers from a short description
Creates prize pictures and backgrounds
Writes ready-to-post texts and images for Facebook, Instagram, LinkedIn and more
Opens the built-in campaign check (16 rules) before you go live
Tell me what you want to make — I'll do the heavy lifting.
AI tokens every month
Every licence comes with AI tokens every month to use on the AI features. No extra tools to buy and nothing to set up — the AI is right there in the editor when you need it.
Rex is included on every plan
Use your tokens on the features you need most
Real people in the live chat when you want a human
What our customers say
As far as CPM goes, it was one of the lowest we've ever experienced. It was the first time we had something so aggressively tactical without just focusing on the product price.
In my experience, generally over 50% of those who engage in a Scratcher game, whether they're existing customers or new leads, tend to convert within a reasonable period.
We created a Christmas calendar, and the conversions were higher than I've ever seen. We achieved a 130% increase in our newsletter sign-ups.
We work with Scratcher because they are flexible and have a big focus on their customers while it's an easy platform to work around.
With Scratcher, cost per lead has dropped, and volume is no longer difficult to achieve. It builds loyalty and gives customers a reason to come back.
Gamification in marketing has shown us that campaigns can be much more holistic than we're used to. They can raise awareness, significantly improve our metrics, and draw new users to the platform.
A key feature of Scratcher's platform is its simple set up and its customization capability, which allows our creative team to tailor gamified campaigns to our brand identity.
Measuring cost per new donor, we've seen that these pre-engaged leads significantly reduce acquisition costs compared to other channels.
Rex is the AI assistant built into Scratcher. It helps you build your campaign, writes and translates texts, makes images and answers your questions.
Yes. Rex is included on every plan, and your licence includes AI tokens every month for the AI features.
Any language. Rex can translate your whole campaign in one click — our customers build campaigns in 65+ languages.
Of course. Rex helps with 90% of all questions. For everything else, write to our team in the live chat inside the platform.
No. You can build everything yourself with drag and drop. The AI is there to save you time when you want it.
Get a presentation of our AI assistant and features
Book a meeting and see how Rex and the AI features can help you build campaigns faster.
Free 14-day trial
No credit card required