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Fähigkeitsbasiertes interaktives Format

Tippspiel

Guess the Result

Das Kampagnenformat „Tippspiel“ ermöglicht es den Teilnehmern, die Ergebnisse von Ereignissen wie Sportwettkämpfen, Preisverleihungen usw. vorherzusagen. Dieses Format ist ideal, um die Interaktion des Publikums zu steigern, Benutzerinformationen zu sammeln und die Markeninteraktion zu verbessern.

Guess the Result

Tippspiel-Funktionen

Customization & Branding
  • Visual Themes: Align the campaign’s appearance with your brand identity.

  • Interactive Elements: Customize options, images, gif or videos to enhance user experience.

Game Mechanics & Logic
  • You can set it up for a single match, or create a whole tournament where people guess the scores for each game.

  • You can even set up a new guessing competition that activates for each particular match day.

  • A leaderboard can show the top guessers, and when the tournament ends, you can pick the winners. You can also reward everyone who participated with a prize draw at the end.

Prizes & Reward Mechanics
  • Participants are entered into a prize draw for a grand prize at the end of the campaign.

User Engagement Flow
  • Entry Requirements: Require actions like form submissions before participating.

  • Replayability: Allow users to make multiple predictions or restrict to one-time participation.

  • Post-Prediction Actions: Redirect users to related content or thank-you pages after submission.

Analytics & CDP Integration
  • Performance Tracking: Monitor metrics such as vote counts, participation rates, and option popularity.
  • User Data Collection: Gather voter information for future campaigns.
  • CRM and CDP Sync: Integrate with platforms like HubSpot or Klavyo to manage voter data effectively.

Tippspiel Use-Cases

Sports & Fan Engagement

Use Case: „Match Outcome Predictions“

  • Objective: Engage fans by allowing them to predict the results of upcoming games.

  • How it Works: Fans submit their predictions for match outcomes, scores, or player performances.

  • Benefits: Enhances fan involvement and can be tied to rewards or recognition.

Consumer Goods / FMCG

Use Case: „Flavor or Packaging Success Predictions“

  • Objective: Understand consumer expectations for new flavors or packaging designs.

  • How it Works: Participants guess which new variants will perform best in the market.

  • Benefits: Informs marketing strategies and product development.

Retail & E-commerce

Use Case: „Product Launch Outcomes“

  • Objective: Gauge customer expectations for new product launches.

  • How it Works: Customers predict which products will be most popular or sell out first.

  • Benefits: Provides insights into consumer preferences and demand forecasting.

Travel & Hospitality

Use Case: „Destination Popularity Predictions“

  • Objective: Identify which travel destinations customers believe will trend.

  • How it Works: Users predict top travel spots for upcoming seasons or holidays.

  • Benefits: Assists in tailoring travel packages and promotions.

Entertainment & Events

Use Case: „Award Show Predictions“

  • Objective: Increase viewer interaction by having them guess winners of awards or reality show outcomes.

  • How it Works: Participants select nominees they believe will win in various categories.

  • Benefits: Boosts anticipation and engagement around entertainment events.

NGOs & Non-Profits

Use Case: „Campaign Outcome Predictions“

  • Objective: Engage supporters by involving them in predicting the success of initiatives.

  • How it Works: Supporters guess the outcomes of fundraising goals or campaign impacts.

  • Benefits: Encourages participation and raises awareness for causes.

Funktionsweise

Dies ist eine einfache Schritt-für-Schritt-Erklärung der Funktionsweise des Formats „Tippspiel“:

Campaign Editor

1. Format auswählen

2. Entwerfen Sie Ihre Vorlage

Guess the result - step by step

3. Erlebnis einbetten

4. Ergebnisse messen

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