Spezialformate
Online Adventskalender
Ein Online Adventskalender ist eine digitale Adaption des traditionellen Adventskalenders, bei dem jeder Tag vom 1. bis zum 24. Dezember ein neues Inhaltselement enthüllt – sei es ein Spiel, ein Quiz, ein Video oder ein Sonderangebot. Dieses Format ist ideal, um das tägliche Engagement zu fördern, die Markensichtbarkeit zu erhöhen und festliche Stimmung zu verbreiten.
*Keine Kreditkarte erforderlich.
Funktionen des interaktiven Adventskalenders
- Visual Themes: Tailor the calendar’s appearance to reflect your brand and holiday spirit.
- Interactive Elements: Incorporate animations, music, and festive graphics to enhance user experience.
- Daily Surprises: Include quizzes, games, videos, or special offers behind each calendar door.
- User Engagement: Encourage sharing and participation through interactive content.
- Incentivized Participation: Offer prizes, discounts, or exclusive content to users who engage daily.
- Exclusive Access: Provide early access to products or events for active participants.
- Entry Requirements: Collect user information or social shares before granting access to the calendar.
- Replayability: Allow users to revisit previous days or restrict access to maintain anticipation.
- Post-Engagement Actions: Redirect users to related content or thank-you pages after each interaction.
- Performance Tracking: Monitor metrics such as daily engagement rates, content popularity, and user behavior.
- User Data Collection: Gather participant information for future marketing campaigns.
- CRM Sync: Integrate with platforms like HubSpot or Salesforce to manage participant data effectively.
Use-Cases für interaktive Adventskalender
Use Case: “Daily Deals Countdown”
- Objective: Drive traffic and sales by offering daily discounts or exclusive products.
- How it Works: Each calendar door reveals a new deal or product spotlight.
- Benefits: Encourages repeat visits and boosts sales during the holiday season.
Use Case: “Festive Product Highlights”
- Objective: Showcase different products or recipes daily to inspire holiday purchases.
- How it Works: Daily content includes product features, usage tips, or holiday recipes.
- Benefits: Increases product awareness and encourages trial.
Use Case: “Holiday Destination Showcase”
- Objective: Promote travel packages or destinations leading up to the holidays.
- How it Works: Each day features a new destination, travel tip, or special offer.
- Benefits: Inspires bookings and keeps your brand top-of-mind.
Use Case: “Countdown to a Special Event”
- Objective: Build anticipation for a holiday event or content release.
- How it Works: Daily reveals include sneak peeks, behind-the-scenes content, or mini-games.
- Benefits: Engages your audience and heightens excitement.
Use Case: “Team Highlights and Trivia”
- Objective: Engage fans with daily content related to their favorite teams or players.
- How it Works: Each day offers trivia, memorable moments, or exclusive interviews.
- Benefits: Strengthens fan loyalty and community.
Use Case: “Season of Giving Campaign”
- Objective: Encourage donations and highlight daily impact stories.
- How it Works: Daily content shares success stories, donor spotlights, or giving opportunities.
- Benefits: Increases donor engagement and contributions.
Funktionsweise
Von der Idee zum Engagement: Gestalten Sie Ihre Kampagne in 4 Schritten spielerisch
1. Format auswählen
2. Optimieren Sie Ihre Vorlage
3. Erlebnis einbetten
4. Ergebnisse messen
Andere interaktive Formate
Los geht’s – begeistern Sie Ihre Zielgruppe!
Keine Kreditkarte erforderlich!
