Ideas for your next campaign
Simple guides, ideas for every season and lessons learned from thousands of campaigns.
How to build an online Christmas calendar that delights your audience and drives leads, loyalty and sales, with examples from Toy…
Why spin the wheel works so well, real campaign results from POWER, BOBO and Rascals, and how to set one up in Scratcher, from pr…
From matchday predictions to off-season trivia: the key moments to launch gamified sports campaigns that build fan loyalty and fi…
Plan a full year of marketing with seasonal campaign ideas for every quarter, always-on activations and Scratcher Planner to keep…
Gated content or interactive games? Learn when traditional lead gen works best, when gamification wins, and how to combine the tw…
Looking for better ways to engage your webshop visitors? Follow these eight steps to implement gamification in your eCommerce mar…
What you do with your leads matters most. Rasmus Mogenstrup of PL & Partners shares three steps to turn leads into paying custome…
Twelve Valentine's Day marketing ideas for any brand, from gift finders and countdown calendars to Galentine's and singles campai…
With interactive experiences, NGOs can activate their audience, build trust and strengthen the emotional connection that leads to…
Learn how first-party and zero-party data help brands build trust and meaningful connections with their audience, without relying…
Showing up on every channel isn't enough. Learn how gamification makes your omnichannel marketing more engaging and rich in first…
Brand engagement shapes Gen Z’s buying decisions and long-term loyalty. Here’s what this generation expects from brands, and how …











