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Knowledge Base

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Knowledge-Based Interactive Format​

Rating game

The Rating format is an interactive tool that enables participants to evaluate products, services, or content by assigning scores—commonly using stars, thumbs up/down, or numerical scales. This format is ideal for collecting user feedback, enhancing engagement, and gaining insights into customer preferences.

Raiting

Raiting features

Customization & Branding
  • Visual Themes: Align the game’s appearance with your brand identity.

  • Interactive Elements: Customize rating scales and visuals to enhance user experience.
Game Logic & Mechanics
  • Real-Time Results: Display aggregated ratings instantly to maintain transparency.

  • Feedback Collection: Allow users to provide comments alongside ratings for deeper insights.
Reward Mechanics
  • Incentivized Participation: Offer rewards or recognition to encourage users to rate.

  • Exclusive Access: Provide raters with early access to products or content.
User Engagement Flow
  • Entry Requirements: Require actions like form submissions or social shares before rating.

  • Replayability: Allow users to rate multiple items or restrict to one-time participation.

  • Post-Rating Actions: Redirect users to related content or thank-you pages after rating.
Analytics & CRM Integration
  • Performance Tracking: Monitor metrics such as average ratings, participation rates, and feedback trends.

  • User Data Collection: Gather rater information for future campaigns.

  • CRM Sync: Integrate with platforms like HubSpot or Salesforce to manage rater data effectively.

Rating use cases

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Retail & E-commerce

Use Case: “Product Feedback Collection”

  • Objective: Gather customer opinions on products to inform future offerings.

  • How it Works: Customers rate products they’ve purchased, providing valuable insights.

  • Benefits: Enhances product development and customer satisfaction.
Consumer Goods / FMCG

Use Case: “Flavor or Packaging Evaluation”

  • Objective: Assess consumer preferences for different flavors or packaging designs.

  • How it Works: Participants rate various options, aiding in product decisions.

  • Benefits: Informs marketing strategies and product enhancements.
Travel & Hospitality

Use Case: “Service Quality Assessment”

  • Objective: Evaluate guest satisfaction with services and amenities.

  • How it Works: Guests rate their experiences, highlighting areas for improvement.

  • Benefits: Improves service quality and guest loyalty.
Entertainment & Events

Use Case: “Content or Event Feedback”

  • Objective: Understand audience reactions to shows, movies, or events.

  • How it Works: Attendees rate their experiences, providing feedback for organizers.

  • Benefits: Enhances future content and event planning.
Sports & Fan Engagement

Use Case: “Player or Match Performance Ratings”

  • Objective: Engage fans by allowing them to rate players or matches.

  • How it Works: Fans assign ratings, fostering deeper involvement.

  • Benefits: Strengthens fan connection and provides insights for teams.
NGOs & Non-Profits

Use Case: “Program Impact Evaluation”

  • Objective: Assess the effectiveness of initiatives or campaigns.

  • How it Works: Beneficiaries rate programs, offering feedback for improvement.

  • Benefits: Enhances program effectiveness and donor confidence.

How it Works

This is a simple, step-by-step explanation of how the Rating Game format functions:

1. Select the Format

2. Design your template

3. Embed the experience

4. Meassure the results

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