Learn why interactive campaigns are awesome.
Connect Scratcher with your favorite tools.
Explore some of the companies who are having success with Scratcher.
See all the features in our powerful campaign builder.
Choose from more than 20 different online game formats.
Create new business and upsell opportunities with interactive marketing.
Find new contacts and turn idle prospects into engaged leads.
Motivate customers toward the next stage of their customer life cycle faster.
Create enhanced loyalty through unique customer awards.
Collect and update your customer data to make more informed decisions.
Stand out and increase conversion from visitor to purchasing customer.
Captivate your users’ attention and create lasting impressions.
Need help using Scratcher?
Explore some of our customers campaigns.
Get key insights on gamification
Marketers grapple with challenges at every turn, from identifying the right tools to fostering consistent engagement across diverse consumer touchpoints.
Understanding and optimising your conversion rates is essential for sustainable growth.
Personalization means tailoring experiences and messages to match what each person likes.
There are many different ways to integrate gamification into your email marketing, and with the right strategy, you can engage your audiences, create new leads, achieve greater brand awareness, and data enrichment about new and existing customers.
In the world of digital marketing, where data reigns supreme! Picture this: the more you know about your audience, the sharper your marketing game becomes.
One of the key factors influencing Gen Z’s purchasing decisions and brand loyalty is brand engagement. Let’s dive into some statistics and sources to understand these expectations better.
We’re delving into an inspiring story that not only captures the essence of the holiday season, but also provides invaluable insights for businesses aiming to thrive during this festive time.
Incorporating interactive content into your Christmas-themed marketing campaigns can be a game-changer! In this blog, we’re sharing our top 10 tips for holiday success.
From Scratchcards to 24-day Christmas calendars, we’re sharing interactive strategies that will help you create a memorable and profitable holiday campaign.
Traditional lead gen methods may not always be enough to capture the attention of your potential customers. But what if you make the process interactive?
From lead generation to data enrichment, we’re sharing some sweet Easter gamification inspiration that will help you reach your goals.
With live shopping, you can host sales events in real-time and show off your products in a more interactive and personal way.
With always-on marketing, you’re making a commitment to consistently connect with your audience. Rather than focusing on single events, always-on spreads the love all year round.
Gamification marketing has been gaining ground among NGOs and membership organisations in recent years. Games, tests, quizzes, and the like have proven to be an extremely effective method.
Whether you’re using email marketing, social media, or another channel, we’re sharing our top 5 techniques for succeeding with gamification in 2023.
With Valentine’s Day fast approaching, brands are looking for ways to stand out amongst the competition and capture their audience’s attention.
Event management platform Agorify sat down with Scratcher’s own CEO, Casper Christiansen, as he shared the benefits of gamification.
You’ve collected a lot of leads. Now, they need to be converted into customers. But, how exactly do you do that?
With interactive experiences, NGOs can activate their audience in a memorable and meaningful way.
In an omnichannel marketing strategy, gamification gives you the opportunity to collect the first-party data necessary to create a seamless experience in a fun and interactive way–and it’s highly effective.
In a world full of constant marketing messages, gamification marketing actively attracts customers through interactive experiences that are not only fun, but also inspire them to continue engaging.
We sat down with Rasmus Mogenstrup, Paid Social Director at performance marketing agency PL & Partners to discuss how he makes the most of gamification on paid social.
Q4 is commonly associated with increased consumer spending, as it aligns with the holiday season. It’s a time filled with sales.
To collect data at a high rate, the interaction must give more than it takes. Gamification offers to give something right now in return for essential data.
We’re going through our 3 essential pre-event marketing tips and how they can be implemented alongside gamification.
Gamification marketing has become a part of everyday life for most travellers, whether they’re aware of it or not.
The automotive industry is increasingly using gamification marketing to improve not only their customer experience, but also loyalty.
Fashion is an industry that has been in the digital world for a long time, but what we’ve seen in recent months takes it a step further.
Gamification marketing has revolutionised the way we plan events and measure their success.
Give your audience different choices in your game and analyse which ones are more attractive and less attractive.
Understanding and responding to customer needs in real time has become the cornerstone of effective engagement strategies.
Give your audience different choices in your game and analyse which ones are more attractive and less attractive
Increasing brand engagement – customers are looking to engage with brands in other ways than just buying something.