Scratchcard Marketing

We’re sharing our top 5 techniques for implementing and succeeding with gamification in 2023. It’s a win-win for both you and your audience!
Black Friday Marketing: Powering Engagement & Conversions

We’re sharing our top 5 techniques for implementing and succeeding with gamification in 2023. It’s a win-win for both you and your audience!
What Is Brand Engagement?

Best practices to ensure your gamification marketing campaign activation is a hit.
How to Do SMS Marketing with Gamification: A More Engaging Approach

To collect data at a high rate, the interaction must give more than it takes. Gamification offers to give something right now in return for the information the customer provides, it is a hard offer to refuse.
QR Code Marketing Strategy in 2025

For marketers, QR codes creates a unique marketing strategy opportunity: turning everyday packaging into an interactive touchpoint that drives engagement, gathers data, and delivers real results.
Top Gamification Marketing KPIs

Want to know if your gamified campaign is really working?Start by tracking the right KPIs. Metrics like participation rate, lead capture, click-through rate, and ROI don’t just look good in a dashboard—they tell the story behind your campaign. Is your game engaging enough to attract attention? Are people willing to share their info in […]
How to Create High-Converting Pop-ups with Scratcher

Scratcher’s interactive platform revolutionizes marketing by enabling standout audience engagement with no technical skills required.
Online Christmas Calendar Guide

Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
Spin the Wheel Guide

In this guide, we explore why Spin the Wheel works so well, share real-world examples from successful campaigns, and walk you through how to set one up—from prize configuration to advanced integrations.
Key Moments to Launch Gamified Campaigns in Sports

Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.