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Features

See all the features in our powerful campaign builder.

Integrations

Connect Scratcher with your favorite tools.

Formats

Choose from more than 20 interactive formats.

Profesional Services

Leverage your marketing goals with our know-how and access our top-tier individualized services.

Create new business and upsell opportunities with interactive marketing.

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Customers Stories

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Knowledge Base

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Turn your event booth into a lead-generating magnet

Use gamification to attract attendees, increase dwell time, and generate more qualified leads at your next event.

35+
games

Native integrations

Pre-made
templates

Gamified
pop-ups

The Problem: booths no longer stand out

Event marketers struggle with low traffic, limited engagement, and poor lead quality. 👉 Gamification changes that.

Get started easy in 4 steps

Pick from a wide range of ready-made game templates designed for events. Start fast with proven formats or customize the experience to match your goals.

branding

Upload your design kit directly into the Scratcher platform to keep every element on-brand. Colors, logos, and visuals—everything stays consistent with your event identity.

leads

Add simple lead-capture fields to collect the data you need during the event. Connect it to your CRM or export leads instantly for fast follow-up.

Seamlessly connect your lead-generation campaign to your favorite CRM with built-in integrations, and automate email flows for efficient, high-impact follow-up.

Why event marketers love gamified booths

Gamification options for your event

Digital Prize
Wheel

Attract foot traffic instantly with a fun, high-energy spin wheel. Perfect for giveaways, product reveals, and driving quick interactions at your booth.

Leaderboard Competitions

Create friendly competition. Attendees play, climb the leaderboard, and stay engaged throughout the event.


Win Exclusive Branded Merch 

Use the Mystery Box game to distribute marketing merch, delight attendees with instant wins, and gather high-quality leads while building databse.

QR Code Treasure Hunts

Send attendees on a digital scavenger hunt that drives movement, engagement, and stronger brand exposure with every scan.

Trivia
Challenges

Invite attendees to test their knowledge with an in teractive quiz. Reinforce your key messages, and build data for meaningful follow-ups.

Event Sponsorship Opportunities

Special Format: Interactive Graphics

Interactive floor maps are quickly becoming one of the strongest tools for driving attendee movement and delivering real ROI to sponsors inside the event app.

What other marketers are saying

Frequently Asked Questions

Does gamification work for B2B events?

Yes—gamification attracts attendees and creates warm conversations.

Do I need technical skills?

No—everything is turnkey and supported.

Does it integrate with our CRM?

Yes—Salesforce, HubSpot, Marketo, Pardot, and more.

Can we brand everything?

Every game screen and experience can be fully customized.