Knowledge-Based Interactive Format
Product Recommendation

The Product Recommendation helps your visitors find the right product by guiding them through a few quick questions. It makes it easier for them to decide, keeps them engaged, and boosts conversions by showing the most relevant options. Ideal for when you have a wide range of products or want to simplify the buying decision for first-time visitors.

Product Recommendations features

Customization & Branding
- Visual Themes: Align the game’s visual elements with your brand or campaign theme.
- Interactive Elements: Customize questions, images, and animations to match the campaign’s aesthetic.
Game Logic & Mechanics
- Dynamic Content: Randomize the appearance of questions to keep the game engaging.
- Scoring System: Assign points for different answers to categorize users into recommendation types.
Reward Mechanics
- Personalized Results: Provide users with tailored product suggestions based on their answers.
- Integration: Connect with external systems to distribute personalized content, coupons, or digital rewards.
User Engagement Flow
- Entry Requirements: Gate the game behind actions like form submissions, social shares, or quiz completions.
- Replayability: Allow multiple attempts per user or restrict to one-time play, depending on campaign goals.
- Post-Game Actions: Redirect players to product pages, provide shareable results, or prompt further engagement.
Analytics & CRM Integration
- Performance Tracking: Monitor metrics such as answer distribution, completion rates, and engagement levels.
- User Data Collection: Capture player information for lead generation and follow-up campaigns.
- CRM Sync: Integrate with platforms like HubSpot or Salesforce to streamline data management.
Product Recommendation use cases

Retail & E-commerce
Use Case: “Style Finder Quiz”
- Objective: Assist customers in discovering products that align with their personal style.
- How it Works: Users answer questions about their preferences, leading to tailored product suggestions.
- Benefits: Enhances user experience and increases conversion rates by showcasing relevant products.
Consumer Goods / FMCG
Use Case: “Flavor Matcher”
- Objective: Engage consumers by matching them with products that suit their taste preferences.
- How it Works: Participants answer questions about their likes and dislikes, leading to a suggested product or flavor.
- Benefits: Boosts product discovery and encourages trial of new items.
Travel & Hospitality
Use Case: “Destination Recommender”
- Objective: Promote travel destinations by aligning them with users’ preferences.
- How it Works: Users take a quiz to determine which travel destination best fits their preferences.
- Benefits: Inspires travel planning and increases bookings by connecting users with suitable destinations.
Entertainment & Events
Use Case: “Movie or Show Selector”
- Objective: Increase engagement by recommending content based on user preferences.
- How it Works: Participants answer questions to find out which movie or show they might enjoy.
- Benefits: Fosters deeper connections with content and encourages sharing among fans.
Sports & Fan Engagement
Use Case: “Team or Player Match”
- Objective: Enhance fan interaction by aligning them with teams or players that match their interests.
- How it Works: Fans take a quiz to discover which team or player they align with based on their preferences.
- Benefits: Strengthens fan loyalty and drives merchandise sales.
NGOs & Non-Profits
Use Case: “Cause Alignment Quiz”
- Objective: Educate the public on specific issues or causes by aligning them with initiatives.
- How it Works: Users answer questions to find out which cause or initiative aligns with their values.
- Benefits: Increases awareness and encourages donations or volunteer sign-ups.
How it Works
This is a simple, step-by-step explanation of how the Product Recommendation functions:

1. Select the Format

2. Design your template

3. Embed the experience

4. Meassure the results