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Features

See all the features in our powerful campaign builder.

Integrations

Connect Scratcher with your favorite tools.

Formats

Choose from more than 20 interactive formats.

Profesional Services

Leverage your marketing goals with our know-how and access our top-tier individualized services.

Create new business and upsell opportunities with interactive marketing.

Gambling

NGO

Insurance/Financial

Media & Entertainment

Tourism

B2B

Banking

Create new business and upsell opportunities with gamification marketing.

Customers Stories

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NGO

Insurance/Financial

Knowledge Base

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Luck-Based Interactive Format​

Scratch Item Game

Uncover hidden surprises by scratching items. Some hide exclusive deals, others contain special gifts. 

Scratch Item

The Scratch Item Format Features

Customization & Branding:
  • Card Design Templates: Choose from ready-made layouts or upload your own.

  • Scratch Layer Control: Set custom overlay (color, texture, or image) and reveal design.

  • Brand Elements: Add logos, brand colors, fonts, and messaging.

Use Cases

The Scratchcard is versatile and perfect for a variety of marketing scenarios:

Retail & eCommerce:
  • Use Case: “Scratch & Save” Promo.
  • Objective: Increase conversion rates during promotions or sales periods.

  • How it Works: Customers scratch a virtual card to reveal a discount or gift.

  • Rewards: % off coupon codes, free gifts, or free shipping.

  • Features Used: Scratch-to-reveal mechanic, reward distribution control, code integration.

How it Works

This is a simple, step-by-step explanation of how the Scratch Item game format functions:

1. Select the Format

2. Design your template

3. Embed the experience

4. Meassure the results

Discover other interactive formats