How to Integrate Active Campaign with Scratcher
Want to stay connected with your customers and leads effortlessly? With Scratcher’s Active Campaign integration, you can automatically collect emails and add participants to your Mailchimp list directly from your Scratcher campaigns.
It’s quick and easy to integrate the systems. Just register for a free account and enjoy a 14-day trial — no credit card needed.

Benefits of the Integration
- Automatic synchronization – all new participants are instantly added to your chosen Active Campign audience.
- Save time – no more manual imports or exports, your data flows seamlessly.
- Targeted communication – use Mailchimp to send personalized emails based on participants’ activity in Scratcher.
- Start customer journey right away – Start sending our welcome flows, right after they have participated in a campaign.
Getting Started
- Log in to your Scratcher account.
- Go to Integrations in the menu.
- Select Active Campaign and log in with your Mailchimp account.
- Choose the audience/group/list you want to sync with and add data fields you want to send over.
- Save – and you’re ready to go!


Tips
Use ActiveCampaign’s segmentation to target campaigns based on the preferences participants have shown in Scratcher.
Combine the integration with automated flows in Active Campaign to give new leads a warm welcome.
Information about Active Campaign
ActiveCampaign is a customer experience automation platform best known for its advanced email marketing and CRM tools. It helps businesses of all sizes create personalized campaigns, automate customer journeys, manage sales pipelines, and track performance—all from one intuitive platform. With features like dynamic content, audience segmentation, multichannel automation, and in-depth analytics, ActiveCampaign makes it easier to build meaningful relationships, improve engagement, and grow your brand.
Explore other integrations
Need a specific Integration? Got questions?
Scratcher already connects with popular tools — but we know every business has unique needs. Tell us what system you’d like to connect, and our team will explore the possibilities with you.