Coming matters, but returning matters more
Wallets: Special for Loyalty and Rewards
Perfect for driving loyalty and repeat engagement, this feature ensures participants always have access to their earned prizes.
Why Wallets works for loyalty club programs?
Wallets work for loyalty club programs because provide a powerful tool to drive customer loyalty, improve retention rates, and gain actionable insights, ensuring a win-win scenario for both parties.
Increase
Retention
Gamified loyalty programs increase customer retention by 35%.
Boost
Engagement
Companies using gamification see engagement rates rise by 50%.
Increase
Sales
Over 80% of consumers are more likely to buy to business offering a loyalty program.
When should you introduce Wallets?
If you’re planning to introduce a loyalty program or want to enhance an existing one, Wallets are a natural fit. They provide customers with a seamless way to track, manage, and redeem their rewards, boosting engagement and repeat participation.
At the Start of a Gamified Campaign
Use Wallets as a central hub where participants can collect, view, and redeem prizes earned through interactions.
Re-Engage Dormant Customers
If your customer engagement is dipping, Wallets can re-ignite interest. Offer dormant customers special rewards or incentives stored in their Wallets to encourage them to return.
Build Long-Term Relationships
Create continuous touchpoints with your audience. Introduce them as part of your strategy to nurture long-term relationships by offering ongoing rewards and incentives.
Product or Service Launches
Wallets can be introduced as part of a promotional campaign to encourage early adoption.
Seasonal or Limited-Time Promotions
Wallets offer a unique way to manage rewards tied to limited-time events.
When Scaling Personalized Marketing Efforts
By analyzing Wallet activity, you can send targeted offers or reminders that resonate with specific customer behaviors.
Scratcher Wallet Features
Key features that will make your loyalty club program stand out
Login Functionality
Participants can log in to view and manage the prizes they've won. Embeddable via iFrame into your website or app for seamless integration.
Prize Redemption Options
Issue rewards with unique codes, barcodes, or QR codes for easy redemption. Flexible across all channels and campaigns for streamlined tracking.
Reward Catalog
Create a reward catalog so participants can select between your options to redeem their prizes.
Prize Management
Centralize all participant rewards in one place. Manage rewards across the entire campaign lifecycle.
Push Notifications
Send reminders and updates about Wallet rewards via: Email and SMS. Encourage participants to redeem rewards before they expire.
Advanced Analytics for Wallets
Gain insights into each participant’s behavior and engagement. Track participant activity, redemption trends, and campaign performance.
Urgency Settings
Set redemption deadlines to create urgency for participants. Define reward values and monitor redemption behavior.