How to Do SMS Marketing with Gamification: A More Engaging Approach
To collect data at a high rate, the interaction must give more than it takes. Gamification offers to give something right now in return for the information the customer provides, it is a hard offer to refuse.
QR Code Marketing Strategy in 2025
For marketers, QR codes creates a unique marketing strategy opportunity: turning everyday packaging into an interactive touchpoint that drives engagement, gathers data, and delivers real results.
Top Gamification Marketing KPIs
Want to know if your gamified campaign is really working?Start by tracking the right KPIs. Metrics like participation rate, lead capture, click-through rate, and ROI don’t just look good in a dashboard—they tell the story behind your campaign. Is your game engaging enough to attract attention? Are people willing to share their info in […]
How to Create High-Converting Pop-ups with Scratcher
Scratcher’s interactive platform revolutionizes marketing by enabling standout audience engagement with no technical skills required.
Online Christmas Calendar Guide
Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
Spin the Wheel Guide
In this guide, we explore why Spin the Wheel works so well, share real-world examples from successful campaigns, and walk you through how to set one up—from prize configuration to advanced integrations.
Key Moments to Launch Gamified Campaigns in Sports
Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
A Year of Engagement: How to Plan Marketing Calendar Events All Year Round
Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
Demand Strategy: When To Choose Gamification Marketing Vs. Traditional Lead Gen
Marketing leaders today are constantly balancing creativity with conversion. On one side, you’ve got traditional lead generation tactics—think gated whitepapers, webinars, newsletter signups. On the other, gamification marketing—interactive campaigns like spin-to-wins, scratch cards, quizzes, and challenges.
Building Memorable Brand Experiences: The Power of Interactivity
A brand experience is the combination of all the interactions customers have with your business. But how do you make these experiences truly memorable?
