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Gamification & Omnichannel Marketing

We are constantly on the move between the physical and digital worlds: we pop into the closest shop to see what’s on offer. We give our emails in-store for points and discount codes. We see curated ads on Facebook and Instagram. We compare products and services online before taking the jump. Omnichannel marketing is a […]

Unlock the Power of Gamification for Smarter Data Enrichment

Unlock the Power of Gamification for Smarter Data Enrichment In the world of modern marketing, knowing your audience isn’t just an advantage—it’s everything. But here’s the thing: people are no longer handing over their data without a reason. Privacy is personal. And the days of passive data collection are behind us. That’s where data enrichment […]

B2B Gamification and Omnichannel Strategies for Lead Generation

Blog Post - B2B

In the world of B2B marketing, capturing and engaging leads has become increasingly complex. The answer? A combination of gamification and omnichannel strategies. By leveraging these tools, B2B businesses can create more interactive, engaging, and ultimately effective lead generation campaigns. But how can you master these techniques? Let’s explore how to blend gamification with omnichannel […]

TEMU og de nye udfordringer for e-handel: Hvad brands skal vide

E-handels landskabet ændrer sig hurtigt, og TEMU står i spidsen for denne udvikling. Vores seneste whitepaper, “TEMU og de nye udfordringer for e-handel,” giver en indsigt i, hvordan denne internationale gigant ændrer markedet, og hvad andre brands skal gøre for at forblive konkurrencedygtige. TEMU’s strategi handler om markedsindtrængning. De er villige til at bruge massivt […]

Tips for a Successful Advent Calendar Gamification Campaign

Blog Post Scratcher Platform

Looking for better ways of engaging during a big season with highly competitive attention? Check out these tips to leverage your Advent Calendar for diverse marketing goals.  First of all, what is an interactive Advent Calendar?  It’s a special interactive format designed to significantly boost engagement with your audience. For instance, consider the Toms brand […]

3 Pre-Event Marketing Tips

Blog Post Seasonal Marketing

We’re sharing our 3 essential pre-event marketing tips and how they can be implemented alongside gamification for lead Generation, email marketing, and building a community.