Level up your marketing with gamification
Go beyond traditional marketing and incentivise your customer journey with interactive marketing.
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See Scratcher in action
Embrace the power of gamification
No matter your goal – to generate leads, enhance loyalty, promote products, or drive sales – gamification can work for you.
Boost your sales
Increase your sales with introductory rewards, discount offers, and loyalty programs.
Retain loyalty
Build a memorable customer experience and strengthen the emotional connection your audience has with your brand.
Increase reach
Attract new customers, turn idle prospects into engaged leads, and strengthen your existing community.
Create, design, and launch campaigns in no time
Our user-friendly, drag-and-drop design editor makes it simple to bring your ideas to life in a fun and interactive way.
- Campaign management
Pick between 20+ game formats that have been carefully developed to achieve different marketing goals.
- Customisation
Use custom fonts, sounds, and branding to create a fun and uniquely branded experience.
- Drag-and-drop platform
Start building your campaigns with our user-friendly campaign editor and bring your ideas to life.
- Prizes and rewards management
Incentivise your customer journey with rewards, from introductory discounts to physical prizes, consolation vouchers to loyalty points.
- Email platform
Create flexible, branded templates to send your participants their prizes, discount codes, or campaign information.
- Statistics and insights
Track conversions, traffic, and interactions with precision and discover which game formats generate the best results for your brand.
Customer success stories
Discover why our customers love us.
What our users are saying
"We [created a Christmas calendar and] each day, everyone had to participate and answer questions regarding either our brand, our product, or anything in that point of view. [We] saw a huge, huge rate on people who were going through [the calendar] … the conversions were higher than I’ve ever seen! But, also what was really interesting to see was that we gained … 130% more on our newsletter! The numbers were quite low from a starting point of view, but the percentage was really high once we were done."
What our users are saying
"I would recommend Scratcher for people who want to get a game that looks better, is cheaper than competitors, and where they are also able to set it up, test it, and tweak it themselves - the platform is ideal if you are looking to get really familiar with gamification whether you’re a team lead or a specialist."
What our users are saying
"Our main goal for this Valentine’s campaign was to increase our revenue–the bonus was lead gen. This is true for all of our Scratcher campaigns–revenue and new leads–as gamification is a great way to activate your target audience and convert them into buying customers. And this campaign was hugely successful for us in terms of ‘here and now’ revenue and new, activated leads!"
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Reached their target audience
259% ROI including marketing spend, cost of prizes, and the cost of Scratcher.
Qualified more leads
After 6 months, 82% are still subscribed to the newsletter.
Improved lead generation
34.000 unique participants which led to 21.000 new unique sign-ups.
Create a game for every stage of your marketing funnel
Scratcher allows you to easily collect data, insights, and permissions from new and current customers faster, more efficiently, and with greater conversion rates.
