How to Create High-Converting Pop-ups with Scratcher

Scratcher’s interactive platform revolutionizes marketing by enabling standout audience engagement with no technical skills required.
Online Christmas Calendar Guide

Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
Spin the Wheel Guide

In this guide, we explore why Spin the Wheel works so well, share real-world examples from successful campaigns, and walk you through how to set one up—from prize configuration to advanced integrations.
Key Moments to Launch Gamified Campaigns in Sports

Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
A Year of Engagement: How to Plan Marketing Calendar Events All Year Round

Build a winning marketing calendar with the perfect mix of seasonal campaigns, always-on activations, and smart tools in the Scratcher platform that help you execute it all—stress-free.
Demand Strategy: When To Choose Gamification Marketing Vs. Traditional Lead Gen

Marketing leaders today are constantly balancing creativity with conversion. On one side, you’ve got traditional lead generation tactics—think gated whitepapers, webinars, newsletter signups. On the other, gamification marketing—interactive campaigns like spin-to-wins, scratch cards, quizzes, and challenges.
Building Memorable Brand Experiences: The Power of Interactivity

A brand experience is the combination of all the interactions customers have with your business. But how do you make these experiences truly memorable?
How to Effectively Implement Gamification in eCommerce Marketing

Looking for better ways of engaging your webshop visitors? Check out these tips for your eCommerce.
Boosting Brand Engagement with Gamification in 2025

We’re sharing our top 5 techniques for implementing and succeeding with gamification in 2023. It’s a win-win for both you and your audience!
From Lead to Customer: Turning Interest into Action with Gamification Marketing

When working with lead generation, the most important thing is what you do with your leads. Rasmus Mogenstrup shares his 3 steps to convert leads into paying customers.