Gamification for Online Casino & iGaming
Power up player loyalty, maximize retention, and drive smarter acquisition across the online casino and iGaming market.
100+
interactive
formats & concepts
Easy integrations
to your MarTech
Build your
campaign
in minutes


Growth starts with smarter acquisition.
Attract and Convert High-Quality Players with Targeted Campaigns
With Scratcher, you can design lead generation campaigns that engage and convert the right players — from the very first interaction.
Capture attention with customized onboarding bonuses and incentives.
Bring back potential players who have shown interest but haven’t yet registered or deposited.
Deploy promotions based on player preferences, demographics, and behavior for higher conversion rates.


Player engagement is the cornerstone of retention.
Engage, Personalize, and Grow with Gamification
Player engagement is the cornerstone of retention.
Our platform enables you to deliver gamified experiences and personalized content that resonate with each individual player — ensuring they stay connected, active, and invested in your brand.
Unlock achievements, milestones, and custom bonuses tailored to each player’s behavior.
Deliver offers based on real-time player preferences and engagement history.
Integrate seamlessly with CRM systems like Agillic for fast, secure distribution of personalized rewards and winner codes.
Enhance your player marketing with real-time insights and segmentation.
Power Up Personalization with Player Data Insights
Winning player engagement isn’t just about fun — it’s about delivering the right offer at the right time.
Our platform enriches your player data, giving you a deeper understanding of behaviors, preferences, and patterns to fine-tune every marketing interaction.
Group players based on game interests, spending habits, and engagement levels.
Continuously refine campaigns based on fresh player activity.
Craft hyper-relevant experiences that drive loyalty and maximize lifetime value.


Intuitive, drag & drop campaign editor
Create, design, and launch gamified campaigns in minutes
Keep your campaigns on brand. With our editor, you can use your own custom fonts, sounds, and videos to maintain brand consistency. With our pre-made templates you can get started in less than an hour!
It’s easy to make an interactive campaign – no technical skills are required.