Ideas for your next campaign
Simple guides, ideas for every season and lessons learned from thousands of campaigns.
A gift finder quiz helps undecided shoppers find the right present, and turns their answers into leads and sales. Here is how to …
Your Black Friday emails only reach people who said yes first. These 10 gamified popup ideas help you build the list before Black…
11.11 is now on many Nordic retail calendars. Here is how to position Singles' Day next to Black Friday, with campaign ideas, a t…
The weeks after Christmas are quiet for most brands. Here is how to use Q5 to turn one-off holiday buyers into repeat customers.
Klaviyo signup forms are great for simple offers. Here is when a gamified popup adds value, and how to send game answers and priz…
Using a prize to collect sign-ups? Here are the topics to check before you launch a competition in Denmark or the EU, from consen…
From instant win to exit intent: 40 gamification terms explained in plain English, with real examples and links to see each one i…
Surveys get ignored when they look long and give nothing back. Learn which incentives work, how to gamify a survey and how to kee…
Clients want campaigns people can play. Here's how agencies package, deliver and report on gamified campaigns across many brands.
Spin-to-win or a simple form? A balanced look at when a gamified popup beats a standard email popup, what the data says and how t…
Points programs plateau. Learn how to add games, calendars and member-only campaigns to the loyalty club and CRM you already have…
Competitions get a bad name for attracting prize hunters. With the right prize, a few qualifying questions and simple checks, the…