Get Ready to Play! – Why gamification marketing is the next step in your customer journey
![Customer Journey Blog](https://scratcher.io/wp-content/uploads/2022/10/22-10-Customer-Journey-Blog_Blog-1140x1140-1.png)
Remember when games like Farmville, Candy Crush, or even more recently, Wordle took over the internet? This type of “can’t miss” media – with consistent engagement – is what gamification marketing strives for. Humans like to be rewarded. We like to be challenged and accomplish goals. From the science side of things, the instant gratification […]