Business Stories
See how Scratcher helps brands get better results by adding interactive layers into their marketing campaigns.
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We recently had an engaging conversation with Mila Hvilshøj, Head of Marketing, Denmark & Sweden, who shared insights and achievements from Burger King’s latest gamified campaign to launch the new Whopper in the Scandinavian market.
Niels Klevin, Marketing Manager at Wolt, shares insights into his journey with gamification. He explains how he planned, executed, and launched successful seasonal campaigns using Scratcher’s gamification platform.
The campaign resulted in a significant gain of 60,000 new email permissions, aligning with POWER’s strategy to capitalize on their strong conversion rates from leads to customers.
Discover how Aalborg Handball is utilizing gamification marketing to enrich sponsor relationships with data-driven insights, engage fervent fans, and boost their brand engagement strategy.
This furniture retailer achieved 380% growth in loyalty club members through their year-round activation campaigns using Scratcher’s gamification marketing platform.
We recently had the pleasure of speaking with Andrea Edström, Ecommerce Country Manager for Deichmann in the Nordics, about how they have implemented gamification campaigns to drive business growth and engagement.
Participants spent 71 hours, 14 minutes, and 34 seconds engaging with the brand, underscoring the interactive campaign’s substantial impact and success in capturing audience attention.
With 25241 unique participants, this gamification marketing campaign had high customer involvement and engagement.
The lighting retailer’s Black Friday campaign generated 6-digit revenue growth and 4582 unique leads
For the Danish market, Continental first explored gamification in the form of a Danish holiday staple – the Christmas calendar.
For the Danish market, Continental first explored gamification in the form of a Danish holiday staple – the Christmas calendar.