Business Stories
See how Scratcher helps brands get better results by adding interactive layers into their marketing campaigns.
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How the e-commerce activewear retailer activated 12.000 visitors and reduced their cost-per-lead (CPL) by 35%
Retail activation techniques achieved conversion rates beyond expectations: Nova Vista aimed for a 50% conversion rate with their introduction of Scratcher’s gamified experiences. The result? An impressive 89%.
Today, we explore the innovative marketing landscape at Scandinavian Print Group through the lens of Astrid van der Sterren, who masterfully balances the promotion of 18 brands across multiple countries.
Helene Skilbred, Senior Fundraiser at MS-forbundet, led the innovative use of gamification to overcome challenges in expanding the donor base and engaging the audience for the organization, which supports individuals with Multiple Sclerosis (MS) and their families.
We recently had an engaging conversation with Mila Hvilshøj, Head of Marketing, Denmark & Sweden, who shared insights and achievements from Burger King’s latest gamified campaign to launch the new Whopper in the Scandinavian market.
Niels Klevin, Marketing Manager at Wolt, shares insights into his journey with gamification. He explains how he planned, executed, and launched successful seasonal campaigns using Scratcher’s gamification platform.
A value-adding campaign that garnered 834 new leads—and 10% lead-to-sales conversion—in just two months.
For the Danish market, Continental first explored gamification in the form of a Danish holiday staple – the Christmas calendar.
For the Danish market, Continental first explored gamification in the form of a Danish holiday staple – the Christmas calendar.
