Customers Stories
See how Scratcher helps brands get better results by adding interactive layers into their marketing campaigns.
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- Customer Activation
- Loyalty & Rewards
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A high-converting Valentine’s campaign with over 13.500€ in revenue.
This campaign was focused on converting both new and existing MyPower loyalty program members. The campaign resulted in a significant gain of 60,000 new email permissions, aligning with POWER’s strategy to capitalize on their strong conversion rates from leads to customers.
Retail activation techniques achieved conversion rates beyond expectations: Nova Vista aimed for a 50% conversion rate with their introduction of Scratcher’s gamified experiences. The result? An impressive 89%.
How the e-commerce activewear retailer activated 12.000 visitors and reduced their cost-per-lead (CPL) by 35%
To celebrate the company’s 75th anniversary, Davidsen used a Wheel of Fortune game format in their webshop—resulting in increased traffic on their online and offline channels.
The campaign attracted an impressive 16,000 unique visitors and resulted in 13,000 unique sign-ups, achieving an 84% conversion rate!
Brugseni’s digital loyalty program features strategic gamification marketing to generate even more sales opportunities and a higher conversion rate.
By implementing a Wheel of Fortune in their webshop, they reached a 41% conversion rate and saw an increase in newsletter signups.
The online furniture retailer garnered 6800+ unique participants and saw their all-time lowest price per lead—€0,18!
At 6 months post-campaign, 82% are still subscribed to Whiteaway’s newsletter.
A Wheel of Fortune campaign designed to attract their target audience and encourage them to buy their products.
We had a conversation with Niels Klevin, Marketing Specialist at Wolt, who shared insights into his journey with gamification. He detailed how he planned, executed, and launched successful seasonal campaigns using the Scratcher platform.
For the Danish market, Continental first explored gamification in the form of a Danish holiday staple – the Christmas calendar.
For the Danish market, Continental first explored gamification in the form of a Danish holiday staple – the Christmas calendar.